Datalliance Announces New Sales & Inventory Optimization Solution for Retail Channels

• Datalliance Sales Insight Monitors Store-Level SKU Activity to Enable Suppliers and Retailers to Collaboratively Manage Inventory and Grow Sales
• Solution is Already in Use by Leading Manufacturers Such as Siemens, Schneider Electric, Legrand, Ideal, Eaton, and Other Suppliers to Home Depot, Lowes, and Other Retailers

Cincinnati, Ohio, July 30, 2008 - Datalliance, the leading independent provider of vendor managed inventory (VMI) and related collaborative services, today announced immediate availability of a new sales and inventory optimization solution branded Datalliance Sales Insight. Sales Insight monitors store-level SKU activity to provide clear, actionable information that enables manufacturers to work collaboratively with retail channel partners to grow sales. Offered as a web-based ‘on-demand’ Software as a Service (SaaS) solution, Sales Insight is already in use by leading manufacturers such as Siemens, Schneider Electric, Legrand, Ideal and Eaton working with retailers such as Home Depot, Lowes, and others.

“Datalliance Sales Insight provides us actionable information to drive improved performance with key retailers like Home Depot. With the information they provide, we are able to better understand Home Depot store level activity, product effectiveness and overall performance,” said Jeff Richter, National Account Manager, Eaton Corporation. “We’re very happy with the overall service from Datalliance.”

Information delivered by Sales Insight includes: weekly visibility of sales, inventory and out-of-stocks at the SKU/location level; summaries by retailer segment and across retailers; store performance reports with store and market rankings, ranking change, outliers, and trends; and store operations reports such as out-of-stock analysis, “phantom inventory” indicators, and compliance exceptions. With this information at their fingertips, manufacturers can respond immediately to retailer requests. Even more importantly, they can proactively identify issues holding back sales, and suggest the actions that will lead to growth.

“We’ve developed Sales Insight for situations where the retailer is not yet ready to have the supplier directly replenish store inventories using VMI, but where they are ready to work collaboratively with the supplier to better manage inventories and grow sales,” said Carl Hall, Datalliance President and CEO. “Sales Insight performs many of the same functions as our VMI service, other than replenishment ordering, while providing a comprehensive report set designed specifically for the retail environment.”

Based on the same proven and reliable data acquisition, verification, and normalization platform used by the industry-leading Datalliance VMI service, Sales Insight can be deployed rapidly, with NO software to install, maintain, or support. The service includes access to experienced inventory management specialists who help implement the system, respond to special information needs, and suggest strategies. Sales Insight can be used alone or in conjunction with Datalliance VMI. For more information about Sales Insights, visit www.datalliance.com

About Datalliance

Datalliance is the world's largest independent VMI service provider, processing over $4.8 billion in orders, 10.2 million SKUs, and 25,300 locations. Delivered as a managed service via the Internet using the 'Software as a Service' (SaaS) model, Datalliance VMI makes it easy for suppliers and their customers to establish effective VMI relationships that fully align business objectives, improve collaboration, and streamline supply chain operations. Datalliance serves leading Fortune 1000 companies in a number of different industries. For more information about Datalliance and VMI, visit www.datalliance.com

Contact: Brian Lindner, Datalliance
513-791-7272 or blindner@datalliance.com